JONI PURSELL

RELATIONSHIP DEVELOPMENT CONSULTANT

With decades of experience, Joni has just about done it all in this business. These days she is focused on what she does best – building relationships. She is passionate about helping others get introduced to our firm and reach the Next Level in their finances. Developing relationships is very important to Joni and she loves making personal connections with everyone she meets.

Joni is a proud Idahoan from birth. She grew up on a farm in the Twin Falls area and currently lives in Eagle with her husband, Clyde. Life for Joni has been amazing, full, fun, adventurous, and as she calls it, “Earth School” because it is always open and always teaching. Joni has a daughter, Shea, and a son, Chase, and six amazing grandkids. She is active in civics, business, and mentoring programs throughout the Treasure Valley and is also the past president of the Women’s Business Center and has served on the Board of Directors for a non-profit organization which enhances the self-esteem of children in the school system.

Get to know JONI:

Three words that describe me: Thoughtful, Wise, Courageous

Current Favorite Quotes: “Follow your passion and success will follow you”- Arthur Buddhold

“If you take control of the small things, the big things take care of themselves. You can gain more control over your life by playing closer attention to the little things.”
-Emily Elizabeth Dickens

“People grow through experience if they meet life honestly and courageously. This is how character is built.”
-Eleanor Roosevelt

“A ship in a harbor is safe but that is not what ships are built for.”
-Unknown

What I am happiest doing when I’m not at the office:  Spending time with my husband, riding my 2020 Harley Road Glide, and making a difference in the lives of my grandchildren.